LA Metro Case Study
My Role: User Research and Design
With growing ride-sharing options, Metro needs to find ways to improve public transportation in order to remain a viable and competitive option for existing commuters while also increasing ridership.
By collecting and analyzing data, I found that the first and last mile gap was a big problem that Metro has struggled to solve for many years.
Working prototype can be found at :
https://xd.adobe.com/view/3c250cef-f871-4bf4-9a8b-468b9d4b6ccc
Working prototype:
https://xd.adobe.com/view/3c250cef-f871-4bf4-9a8b-468b9d4b6ccc
